Author Archive

Understanding User Intent: How to Attract More Readers to Your Content

[vc_row][vc_column][vc_column_text]“First we try to rank higher, then we try to get leads/clients out of the organic views we...
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guide on how to write an about us page

How to Write an About Us Page that Converts – 6 Essential Tips

[vc_row][vc_column][vc_column_text]Yes, I’m going there. The About Us page. You know you need it. But you have no idea...
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hire a social media manager

10 Qualities to Look for When You Hire a Social Media Consultant or Manager

[vc_row][vc_column][vc_column_text]Back in 2011, an article entitled Why I Will Never, Ever Hire a Social Media Expert created quite...
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how to hire freelance copywriters

How to Hire Freelance Copywriters that Are Worth Their Weight in Gold

[vc_row][vc_column][vc_column_text]You're probably thinking the “weight in gold” bit in the title is a hyperbole, an exaggeration. Well, it’s...
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B2B Essential Guide: 7 Lead Nurturing Tactics to Boost Your Conversion Rate

[vc_row][vc_column][vc_column_text]Most of the B2B clients we work with at Idunn have the same requirement, whether they hire my...
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How to build an email list

19 Brilliant Ways to Build a Great Email List (and Generate Sales with it)

[vc_row][vc_column][vc_column_text]Two years ago, I was starting my agency. I had a brand new website and, of course, zero...
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how to hire a marketing consultant

7 Questions to Ask Before You Hire a Marketing Consultant

[vc_row][vc_column][vc_column_text]There are countless reasons why you would need to hire a marketing consultant – I highlighted four of...
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how to find the best SEO copywriters for hire

4 Types of SEO Copywriters I Would Never Hire

[vc_row][vc_column][vc_column_text]I know, there are thousands of SEO copywriters for hire all over the world. But there’s a problem...
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the complete Pinterest SEO guide

Pinterest SEO: Your Complete Guide for Optimizing Your Pinterest Content

[vc_row][vc_column][vc_column_text]Still not using Pinterest? Well, that’s a shame, especially if you are an e-commerce company. Here are some...
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how to find a copywriter

How to Find a Copywriter that Can Turn Words into ROI

[vc_row][vc_column][vc_column_text]Good copywriters are worth their weight in gold. They can literally turn your website into a well-oiled cash...
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