Marketing Strategy

A Quick Guide on How to Survive and Communicate during a Global Crisis

At the time of writing this post, we already know that most businesses, big or small, are directly...
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How to Effectively Use Mobile Marketing for Your Small Business

Mobile marketing is becoming more important. A failure to understand how to implement an effective mobile marketing campaign...
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low-cost digital marketing

25 Amazing Low-Budget Online Marketing Tactics for Small Businesses

[vc_row][vc_column][vc_column_text]What a time to be the owner of a small business, right? You’ve got so many opportunities and...
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4 Reasons They Didn’t Buy from You (And What to Learn from Users Who Didn’t Convert)

Irrespective of how well your website is doing and how great your sales team is, not every visitor...
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8 Customer Support Hacks to Boost Your SaaS Retention Rates

[vc_row][vc_column][vc_column_text]Retention is key to any company’s growth. From the supermarkets to B2B tech services, everyone relies on loyal...
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Get Them to Come Back: 7 Ways to Retain Ecommerce Customers

[vc_row][vc_column][vc_column_text]Getting someone to hit the “buy” button the first time is one thing. The right photos and the...
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how to create a marketing budget for your small business

How to Develop a Small Business Marketing Budget

[vc_row][vc_column][vc_column_text]Yes, I’m going there. I’ll be answering one of the most dreaded questions of all times: “How the...
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top tactics to generate B2B leads

The Ultimate B2B Lead Generation Guide – 20 Tactics to Generate B2B Leads

[vc_row][vc_column][vc_column_text]Full disclosure: when I set out to write about ways to generate B2B leads, I did it in...
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6 Tips to Improve ROI through Better Marketing Reporting

[vc_row][vc_column][vc_column_text]Data is all around us. Big data, small data, micro moments, Instagram stories, analytics and more. There are...
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B2B Essential Guide: 7 Lead Nurturing Tactics to Boost Your Conversion Rate

[vc_row][vc_column][vc_column_text]Most of the B2B clients we work with at Idunn have the same requirement, whether they hire my...
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