September, 2017

hire great

First Rule of Great Writing: Respect Your Reader

A caveat: I initially wrote this for my internal team of writers when I noticed them straying off...
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10 reasons to work with professional copywriters

10 Compelling Reasons to Work with Professional Copywriters

[vc_row][vc_column][vc_column_text]I know what you’re thinking: why should I work with professional copywriters (and pay them!) when I can...
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8 reasons why you should never buy an email list

8 Reasons Why You Should Never Buy an Email List

59% of B2B marketers say that email is the most effective marketing channel for their organization. In retail,...
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top reasons why you need to hire a social media expert

6 Reasons Why You Need to Hire a Social Media Expert

[vc_row][vc_column][vc_column_text]“All ‘social media experts’ need to go die in a fire” – this was supposed to be the...
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how to choose digital marketing channels

How to Choose Digital Marketing Channels that Actually Help Your Business Grow

[vc_row][vc_column][vc_column_text]FOMO (Fear Of Missing Out) is real. I’m not talking about missing out on an exotic holiday. But,...
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How to find and hire copywriters

How to Find and Hire Rockstar Copywriters

[vc_row][vc_column][vc_column_text]In case you were wondering, content is still king. That hasn’t changed and odds are it won’t change...
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Instagram search and explore

How to Get Featured on Instagram Search and Explore and Boost Your Reach Immensely

[vc_row][vc_column][vc_column_text]If you think that Instagram is just for millionaire models who want to make a quick (but impressive)...
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6 Things Freelance Copywriters Say Just to Get the Gig (or Drive the Price up)

[vc_row][vc_column][vc_column_text]I know what you’re going to say: it’s ironic that a freelance copywriter dishes about the wrong doings...
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