content marketing

content marketing KPIs to track

The 15 Fundamental Content Marketing KPIs You Need to Track to Measure Your Success

[vc_row][vc_column][vc_column_text]Content marketing success is notoriously hard to measure. But with a mix of clearly set goals and the...
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Content Marketing Is Just Like Dating: Is Your Business Settle-Down-With Material?

I’ve spoken a lot about the need to ‘humanize’ how we do business. To see past charts, likes,...
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top strategies for content marketing for local businesses

Content Marketing for Local Businesses: 8 Key Tactics to Get more Customers

[vc_row][vc_column][vc_column_text]The first thing that pops to mind about making a local business work is getting a prime location....
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6 Content Marketing Mistakes that Turn Your Audience Off Big-Time (And How to Avoid them)

[vc_row][vc_column][vc_column_text]When something grows in popularity as much as content marketing has in recent years, mistakes are bound to...
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how to convince CEOs and stakeholders to invest in content marketing

How to Convince CEOs and Stakeholders to Invest in Content Marketing – Your Complete 5-Point Plan

[vc_row][vc_column][vc_column_text]As a marketer, I’m sure don’t need to be explained why you need to invest in content marketing....
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top copywriters share their secrets

4 Secrets from Top Copywriters that Can Seriously up Your Content Marketing Game

[vc_row][vc_column][vc_column_text]Did you know that web copywriting FINALLY got acknowledged as one of the top 10 sexiest professions? It...
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10 Brilliant Ways to Repurpose Content (and Get More Traction with less Effort)

[vc_row][vc_column][vc_column_text]Before discussing why you need to repurpose content, let’s take a look at the investments in content marketing....
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essential elements of quality content

The 6 Elements of Quality Content

[vc_row][vc_column][vc_column_text]As marketers or copywriters, we always set out to write quality content (or at least we should). However,...
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inbound marketing

The Top 5 Content Marketing Trends Of 2017

[vc_row][vc_column][vc_column_text]I’ve spent the past 12+ months discussing with clients who seem to have the same problem: getting their...
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inbound agency

4 Tips On How To Get The Most Out Of Your Inbound Marketing Agency

[vc_row][vc_column][vc_column_text]If you’re looking to hire an inbound marketing agency, congratulations – you have made the first step towards...
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